Ramblings. Some of it might be useful.
Now and again we like to post news, project information, and occasionally some useful industry insights.
Posted in: good to know, marketing, news
Are You Being Found ?
Someone needed what you sell this week. They heard about you, or they didn't.
Posted in: good to know, marketing
AI, Search & Your Website
AI is the biggest shift in how customers find businesses since search engines replaced the phone book. We work with Highland and Scottish businesses on web, brand, and digital marketing.
Posted in: good to know, marketing
Website Audit & Competitor Analysis
Have you ever wondered how well your competitors’ websites perform against yours? Are they attracting more visitors and converting more customers than your website - and if so, how much more, and how are they doing it?
Posted in: good to know, our news
Preparing to rebrand
Preparing to rebrand? Use these helpful prompts as a starting point whether you’re ready to brief your agency or just preparing to start discussions.
Posted in: good to know, marketing
Inbound Marketing
By aligning your content with your customers' needs, you will attract ‘inbound’ traffic - traffic more likely to become customers.
Posted in: good to know
Writing a website brief
Communicating a great brief to your design agency helps them fully understand your, and your clients needs. Follow these tips to make sure you get the most from your project.
Posted in: design techniques, marketing
Importance of good copy
The best way of attracting traffic to your website, engaging visitors and converting those visitors into customers is good, clear communicative content.
